Drink Local Think Global

Marketing Assistant

Drink Local Think Global is a non profit organization that partners with local craft breweries to build clean water wells in Africa. As DLTG’s Marketing Assistant, I was in charge of:

• Working with leaders to develop ad strategies

• Planning, producing, and deploying ad campaigns for Facebook, Google AdWords, Google Display, LinkedIn

• Monitoring ad campaigns and budget spending to optimize results

• Assessing advertising analytics and reporting results

• Managing social media admin rights for all corporate and apartment social media accounts

• Implementing SEO strategies

• Tracking and reporting website performance using tools like Google Analytics

• Coordinating contracts and integration with Internet Listing Services

• Writing, editing, and proofing ad copy and press releases

• Producing static and video ad content

• Some creating, editing, and updating of marketing materials including flyers, booklets, website content, etc.

• Configuring website settings and integrations

• Coordinating photoshoots, taking photos, and editing photo content

• Working with vendors to produce floorplans, renderings, etc.